Best Byte
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At Best Byte, we know that selecting software isn’t about who gives the flashiest demo or can present the best. Yes demo’s and presentations are important but they are only a piece of the puzzle.
In our Evaluation phase we focus on evidence and clarity to make confident decisions. Our structured evaluation approach combines scorecards, vendor demos, and pilot testing to help clients ensure they are making the right decision in their new software.
For TIG Events, this meant choosing a CRM with certainty, while creating early buy-in across their team and stakeholders.
Intro
Strategic Advisory
Decision Frameworks
Vendor Scorecards
Manual Workflow Reduction
CRM
TIG Sports - Making the Right Choice with Structured Evaluation
The Challenge
TIG Events is a leading Dutch agency that develops, organizes, and promotes large-scale international sporting events.
As TIG’s portfolio of events grew, so did the complexity of managing relationships with sponsors, partners, and stakeholders across multiple events.
Their existing processes involved spreadsheets (as usual), email threads, and ad-hoc workflows however, these were slowing them down and creating risk for the increasing amount and size of events.
The team knew they needed a CRM, but with multiple vendor options and no in-house expertise, the challenge was clear: how do you select the right system quickly, confidently, and without disrupting ongoing projects?
The Approach
We didn’t just hand them a list of tools. We guided TIG Events through a rigorous and fast-paced yet structured evaluation process:
Scorecard Development
We worked with the team to build an evaluation matrix capturing what mattered most to them.Structured Vendor Demos
A shortlist of vendors were invited to showcase how their systems handled real TIG scenarios.Design the application and infrastructure
setup so new tools fit seamlessly into their global landscape.Validation Before Commitment
Only after pilots confirmed functionality, adoption potential, and ROI did we move forward with final appointment.
This hands-on approach meant Rainforest Alliance could move with speed and confidence, without being bogged down by the pitfalls of custom development or endless vendor promises.
The Result
Through this structured evaluation, TIG Events achieved:
Confidence in the Decision: The chosen CRM was proven to meet their immediate needs and scale with future growth.
Team Buy-In: Involving staff in demos and pilots ensured adoption started before the system went live.
Risk Reduction: Objective scoring and pilot validation eliminated the chance of costly mistakes.
The Takeaway
Through this structured evaluation, TIG Events achieved:
Confidence in the Decision: The chosen CRM was proven to meet their immediate needs and scale with future growth.
Team Buy-In: Involving staff in demos and pilots ensured adoption started before the system went live.
Risk Reduction: Objective scoring and pilot validation eliminated the chance of costly mistakes.